The rise of the Mini-Split is here and doesn’t look like it is going anywhere soon. The efficiency, lower cost, and the flexibility of controlling temperature in individual rooms have made the Mini-Splits “king” of installs in many parts of the world. In fact, almost a million units are installed annually in the USA, and there are millions of units already in service. Just like a traditional heating and cooling system, ductless systems require ongoing maintenance to maintain their efficiency ratings. This maintenance need creates a great opportunity for HVAC Techs to add mini-split maintenance to their services. According to the International Energy Agency, the global energy-efficiency market is worth a minimum of $310 billion a year. In this growing market of mini-splits, it is important to relay to your clients that in order to obtain the highest efficiency the system must remain cleaned.
GROWING YOUR SERVICE BUSINESS
When selling your maintenance service it is important to keep it simple. As an HVAC Tech, you know the benefits of a clean HVAC system. But it is important to clearly communicate that information to your potential clients. There are four main attributes you want to mention. A great start is to mention that efficiency is directly related to lower utility bills. It is also important to share that there are several incentives and rebates offer to take advantage of. It is also worth mentioning that less energy is environmentally friendly. One of your biggest selling points on maintenance is safety. When the system runs cleaner, safer humidity levels are achieved that help keep mold and other airborne problems out of the home.
When you are selling a service you need to sell yourself as much as you need to sell your service. You want to be known as someone who is reliable and honest. Build yourself as a brand that is an expert in the field and show your client you know your stuff. Provide them with proof and resources that provide even more insight into their maintenance needs. Direct them to websites such as IEA.org for more data and Energy.gov for things like Cost-Saving calculators.
- Show how you can help your client
- Bring to light the problems you can solve for them
- Offer value each time you communicate
- Do what you say you are going to do in a timely manner
- Be transparent and honest
- Share your expertise during
Keeping your message simple and reliable is just as important as your timing. We all need a reminder once in a while. It is important to reach out to your customers every Spring and Fall to remind them that Summer or Winter is right around the corner and service is needed.
HAVE THE RIGHT TOOLS
There are a variety of tools that make cleaning Mini-Splits easier, faster, and more effective. Our top-selling CoilJet® is a complete portable AC coil cleaning system. It carries all the water and coil cleaner you need to clean up to five, 5 Ton units with 125 psi pressure. It is specifically designed for portable condenser HVAC coil cleaning. It replaces the too powerful pressure washer – and the not powerful enough pump sprayer – to quickly clean coils without damage to sensitive fins, even microchannel coils.
The perfect solution for condenser cleaning, our CoilShot® tool is designed to propel cleaner deep into coils for a better, more superior clean in just a fraction of the time. It attaches to a standard garden hose and also features quick connect fittings for easy accessory attachments. For more flexibility and better cleaning, use with the optional 3 Ft. CoilShot® Cleaning Wand.
But the one tool that makes your service call easier than ever and is a must for all service techs is our Mini-Split Bib® Kit. Our kit safely and quickly cleans virtually any mini-split system the correct way using pressurized water on coils, blower wheels, and more. It helps keep water away from walls and other surroundings so you can clean in place and directs it into the 5-gallon bucket for disposal.
IN THE FIELD INSPIRATION
Very own SpeedClean’s star customer, Fred Sexton, Owner of Restoclean, is a spark of inspiration for all HVACR Techs out there.
Restoclean does business out of St. Johns, Newfoundland. Newfoundland is an island on the Atlantic Ocean with long cold winters. With cold winters and oil on the rise, residents looked for a cost-effective way to warm their homes. Thus came the rising boom of Mini-Splits! Fred, being is a local HVAC Businessman saw this opportunity and is now one of the islands the top Mini Split Service Tech!
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